# Pho - Serverless Photo Gallery > Own your photos. Your storage, your rules. Pho is a serverless photo gallery app for iPhone that backs up photos directly to your own SMB, WebDAV, NFS, or Baidu Netdisk storage. There is no server component and no database - the storage filesystem IS the database, organized as YYYY/MM/DD/filename with a parallel .thumbnail/ mirror. Free with Pro upgrades (monthly $2.99 / annual $24.99 / lifetime $39.99). ## Product - [Home](https://pho.tools/): Product landing page with features, pricing, FAQ, and download. Back up iPhone photos to your NAS or cloud drive over SMB, WebDAV, NFS, or Baidu Netdisk. Browse local and remote photos in one unified gallery. Available on iOS App Store. ## Comparisons - [Pho vs Google Photos](https://pho.tools/compare/google-photos/): Private, zero-server alternative to Google Photos for users who own a NAS. Covers privacy, pricing, storage ownership, compression, and iOS experience. - [Pho vs Immich](https://pho.tools/compare/immich/): Pho (no-server, mobile-native) vs Immich (self-hosted Docker stack with PostgreSQL + Redis). Compares setup complexity, maintenance burden, iOS experience, and encryption. - [Pho vs PhotoPrism](https://pho.tools/compare/photoprism/): Pho (iOS app with cloud sync) vs PhotoPrism (web catalog with TensorFlow AI tagging). Different problem spaces - when each wins. - [Pho vs Synology Photos](https://pho.tools/compare/synology-photos/): Pho (zero-server, multi-NAS support) vs Synology Photos (DSM-locked ecosystem). Compares iPhone sync, NAS flexibility, and setup simplicity. - [Pho vs Nextcloud](https://pho.tools/compare/nextcloud/): Pho (purpose-built photo backup, 5-minute setup) vs Nextcloud (full server stack for general file sync). Compares complexity, iOS auto-upload reliability, and maintenance. ## Blog - [Blog Home](https://pho.tools/blog/): Self-hosted photo backup guides, comparisons, and best practices. - [Self-Hosted Photo Backup Guide (2026)](https://pho.tools/blog/self-hosted-photo-backup-guide-2026/): Complete step-by-step guide for setting up self-hosted photo backup. - [Google Photos Alternatives Comparison](https://pho.tools/blog/google-photos-alternative-comparison/): Honest comparison of the 5 best Google Photos alternatives in 2026. - [iPhone to NAS Photo Sync Guide](https://pho.tools/blog/nas-photo-sync-iphone/): Technical guide to SMB, WebDAV, and NFS sync protocols. - [Serverless Photo Backup Explained](https://pho.tools/blog/serverless-photo-backup/): What is serverless architecture and why it matters for photo backup. - [Photo Backup Cost Comparison](https://pho.tools/blog/photo-backup-cost-comparison/): Cloud vs NAS vs self-hosted cost analysis over 5 years. ## Legal - [Privacy Policy](https://pho.tools/privacy) - [Terms of Service](https://pho.tools/terms) ## Index - [Sitemap](https://pho.tools/sitemap.xml): Full site index with hreflang (EN/ZH) language variants. - [Robots](https://pho.tools/robots.txt): Crawler directives - all major AI crawlers (OAI-SearchBot, ChatGPT-User, PerplexityBot, ClaudeBot, anthropic-ai, Applebot, Bytespider) explicitly allowed.